Undermining Media

William Christopher Schrimshaw


A distinction between the terms medium and media, as can be found in the work of Marshall McLuhan, is taken as the starting point for developing a materialist theory of media. Media, as 'cultural techniques', are understood to be undermined by the material contingencies of the medium which constitutes an indifferent channel for symbolic content. This process of undermining reveals something of the medium itself as an affective and influential matter. The affective potential and occasional surfacing of the medium as material substrate is explored through the work of three artists: Will Schrimshaw, Martin Howse and Jonathan Kemp.


materialism; media; art; matter; McLuhan; pure information

DOI: http://dx.doi.org/10.7238/a.v0i12.1637


  • There are currently no refbacks.

Artnodes is an e-journal promoted by the Arts and Humanities Department, the IT, Multimedia and Telecommunications Department, and the Information and Communication Sciences Department of the UOC.

Llicència de Creative Commons

The texts published in this journal are – unless indicated otherwise – covered by the Creative Commons Spain Attribution 3.0 licence. You may copy, distribute, transmit and adapt the work, provided you attribute it (authorship, journal name, publisher) in the manner specified by the author(s) or licensor(s). The full text of the licence can be consulted here: http://creativecommons.org/licenses/by/3.0/es/deed.en.